Family Initiatives

Families grow, thrive
with Shaw support

Families are important to Shaw.

A family-run company, Shaw wants to ensure
your family is safe and healthy — whether
you're in your neighbourhood, watching TV or
surfing the web.

Shaw Charity Classic

Every kid needs a Champion

The Shaw Charity Classic is an exciting new Champions Tour event. The tournament will see many of the worlds’ most recognized golfers compete in Calgary, while supporting local charities, including Kids Cancer Care.

This prestigious international event is a celebration of the things we care most about: kids, charities and community.

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Quality TV programming

Canadian children are influenced by some form of media every day. From television to digital communication, media is constantly evolving — and so are our children.

The Shaw Rocket Fund supports Canadian children's programming which is recognized worldwide for its creativity and commitment to quality. We are strong believers in the ability of quality programming to provide value in fueling the young, imaginative minds of our kids and enriching their lives through interaction with creative content on all platforms.

Shaw Rocket Fund

Protecting children online

Shaw is the founding partner of the Canadian Centre for Child Protection, a charitable
organization dedicated to children's safety. The company has donated to the Centre's
initiatives over the last three years, including Cybertip, a national tipline for reporting
child exploitation on the Internet, and Kids in the Know, an interactive safety
education program.

Zoe and Molly

Teaching with online fun

The Centre recently launched Zoe and Molly, an online game that teaches children aged seven to nine the risks of sharing personal information and pictures over the internet. The game allows children to create their own avatar and complete an online comic book.

The online game complements a hard-copy comic book featuring Zoe and Molly, two Grade 5 girls who learn how to be safe on the internet.

Shaw Field Technicians distribute the Zoe and Molly comic book to Shaw Internet customers during installations at all homes with children in the target age range.

Shaw Bear

Shaw Teddy Bears give the softest hugs

Since 1989, Shaw has been providing cuddly, soft Shaw Bears to children in stressful situations. The program donates the toys to community organizations and service groups free of charge.


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Shaw Van

Pumpkin Patrol hits the streets

Each Halloween, our employees volunteer to ride in the Shaw blue vans and patrol local neighbourhoods to ensure your children are trick-or-treating safely.


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In the community

As a family-run business, Shaw respects and supports the interests and values of the communities it serves. Shaw is actively involved in the community and has donated more than $10 million to charitable organizations since 1985.

The oncology department at Alberta Children's Hospital is poised to make great strides in research and treatment of childhood cancer, thanks to a $750,000 donation by Shaw Communications.

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Shaw also donated $1.3 million in sponsorship funds to the construction of a state-of-the-art, family-focused aquatic and fitness facility in Saskatoon. The Shaw Centre for Mental and Health Addictions, another sponsorship venture, helps Calgary’s troubled youth, struggling families and challenged adults.

Kids Help Phone receives a Shaw grant to help ensure professional counsellors answer phone calls from kids in need of help and hope.

“Shaw is making a meaningful impact on the lives of Canadian youth through their contributions to Kids Help Phone,” says Tom McAllister, President and CEO of Kids Help Phone. “This grant enables us to further our vision of providing youth with support and counselling during the most critical times in their lives.”

Shaw helps several organizations raise awareness on community, family and child issues through web hosting, public service announcements, broadcasting and media partnerships, including:

CKNW Orphans Fund 
World of Smiles Telethon 
Get to Know 
Hull Child and Family Services 
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    Did You Know

    A Shaw donation helped the Alberta Children's Hospital Foundation establish the oncology program as a Centre of Excellence and an international leader in experimental therapeutics.